Summer Sports Camps 101: A Guidebook for Development and Operation

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Summer Sports Camps 101 is a comprehensive guide for creating and operating a summer sports camp. New or seasoned coaches, sports industry practitioners, and camp administrators in youth and college-level sports will benefit from author Richard Leonard’s extensive experience in planning and managing successful sports camps. This guidebook streamlines the process of conceptualizing, developing, operating, and concluding the summer sports camp season for camp administrators and coaches. Key administrative, management, and marketing considerations are also provided in an easy-to-read format that includes quick camp tips, sample forms, and helpful lists.

 

“I am introducing this book from the perspective of a person who is both an educator and who has owned and operated a specialized sports training camp in the north woods of Wisconsin. Olympia Sports Village was the site of training camps conducted initially on a year-round basis and later during the summer months. As such, I had more than a passing interest in the book authored by Dr. Richard Leonard entitled, Summer Sports Camps 101: A Guidebook for Development and Operation.

With my experience as a backdrop, I found his treatment of the subject to be comprehensive. More importantly, I appreciated the practical examples that served to illuminate the explanation of various operating situations that one typically encounters in putting together these kinds of short term, yet intensive, training programs. The numerous tips in the margins of the text also serve to enrich the chapters of the book and the appendixes offer specific facts and supporting documents, such as the laws applicable to summer camp operations. The 200+ pages in the text are logically divided into major sections including planning, administrative systems, human resources, marketing and very importantly, risk management.

On the whole, the book is well written and very readable and should serve as an indispensable guide for those individuals considering organizing summer camps for the first time and holds helpful tips for those who have already done so."

From the foreword by
Thomas P. Rosandich, PhD
President and CEO
United States Sports Academy

Foreword .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .  xiii
SECTION I: INTRODUCTION
CHAPTER 1 Launching a Summer Sports Camp .    .    .    .    .    .    .    .    .    .    .    .    .    .  3
CHAPTER 2 Conducting a Feasibility Study .    .    .    .    .    .    .    .    .    .    .    .    .    .   .   . 15
SECTION II: PLANNING
CHAPTER 3 Planning Overview .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    . 29
CHAPTER 4 Components of a Camp Plan .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    . 37
SECTION III: ADMINISTRATION SYSTEMS
CHAPTER 5 Administration Systems and Registration .    .    .    .    .    .    .    .    .    .    .    . 55
CHAPTER 6 Registration Systems .    .    .    .    .    .    .    .    .    .    .    .    .    ..    .    .    .  65
CHAPTER 7 General Systems .    .    .    .    .    .    .    .    .    .    .    .    .    ..    .    .    .    .  73
SECTION IV: HUMAN RESOURCES
CHAPTER 8 Human Resource Systems ..    .    .    .    .    .    .    .    .    .    .    .    .    . 83
CHAPTER 9 Human Resource Management .    .    .    .    .    .    .    .    .    .    .    .    .    .    . 95
SECTION V: MARKETING SYSTEMS
CHAPTER 10 Marketing Foundations.    .    .    .    .    .    .    .    .    .    .    .    .    . 113
CHAPTER 11 Marketing Mix .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    125
CHAPTER 12 Promotion .    .    .    .    .    .    .    .    .    .    .    .    .    ..    .    .    .   .    .    . 133
SECTION VI: RISK MANAGEMENT AND CAMP OPERATIONS
CHAPTER 13 Risk Management .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    149
CHAPTER 14 Management and Leadership .    .    .    .    .    .    .    .    .    .    .    .    .    .. 163
CHAPTER 15 Instruction .    .    .    .    .    .    .    .    .    .    .    .    .    ..    .    .    ..    .    .179
CHAPTER 16 Post Administration.    .    .    .    .    .    .    .    .    .    .    .    .    ..    .    .    . 187
Index .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .    .  .    193
About the Author ..    .    .    .    .    .    .    .    .    .    .    .    .        .    .    .    .    .    .    .    .  . 197

“At this time when many colleges and universities are expanding summer sports camps, Richard Leonard’s text Summer Sports Camps 101 is a valuable resource for the proper conduct of such programs. The practical applications presented in the text will be of immediate value for both beginners and seasoned summer camp practitioners. The book’s straightforward progression of development, structure, leadership, and operations will guide any and all who want to operate a successful and highly regarded summer sports camp."

William L. Proctor, PhD
Chancellor, Flagler College
Hall of Fame Member, Florida State University Athletics
Interim Athletic Director, Florida State University

 

 

"Summer Sports Camps 101 by Richard Leonard (Adjunct Professor of Sport Management at the United States Sports Academy) is a comprehensive guide for creating and operating a summer sports camp. New or seasoned coaches, sports industry practitioners, and camp administrators in youth and college-level sports will benefit from Richard Leonard's many years of extensive experience and expertise in planning and managing successful sports camps. This guidebook streamlines the process of conceptualizing, developing, operating, and concluding the summer sports camp season for camp administrators and coaches. Key administrative, management, and marketing considerations are also provided in an easy-to-read format that includes quick camp tips, sample forms, and helpful lists. Exceptionally well written, organized and presented, Summer Sports Camp 101 is very highly recommended for professional, community and academic library Sports/Athletics instructional reference collections in general, and the non-specialist general reader who has an interest in creating and operating a summer sports camp experience in behalf of the children of their community."

The Sports Shelf
Wisconsin Bookwatch: March 2016
Midwest Book Review
http://www.midwestbookreview.com