Moneyball as Sport Finance in Action: But are the Lessons from Baseball More Generally Applicable?, pp. 175-176

Bill Gerrard
Dennis Howard

Moneyball: The Art of Winning an Unfair Game (Lewis, 2003) is in essence the story of how the Oakland Athletics under its general manager, Billy Beane, have successfully challenged bigmarket rivals such as the New York Yankees in recent years yet have typically spent only around one third of the Yankees in player salaries.