“In an era of such divisiveness, it behooves all of us to consider means by which we can bring people together.”
–Mr. Richard Armitage, Former Deputy Secretary of State for the United States of America
Most athletic organizations (youth, junior, high school, Olympic, and a large number of college programs) have insufficient finances to meet operational need, and personnel must learn to proactively address resource deficiencies. Fundraising for Sport and Athletics, 2nd edition expands upon the foundation of fundraising information and strategies offered in the first edition. This textbook includes the most recent fundraising models and focuses on more practical and comprehensive applications of fundraising administration.
The new edition of FiT’s popular Sport Management Library title is an ideal text for students in sport facility and event management courses as well as an invaluable reference for managers and industry professionals. The updates to the third edition include an expanded discussion of naming rights and privatization and a comprehensive event manual. The third edition also features a new chapter entitled Booking and Scheduling.
Summer Sports Camps 101 is a comprehensive guide for creating and operating a summer sports camp. New or seasoned coaches, sports industry practitioners, and camp administrators in youth and college-level sports will benefit from author Richard Leonard’s extensive experience in planning and managing successful sports camps. This guidebook streamlines the process of conceptualizing, developing, operating, and concluding the summer sports camp season for camp administrators and coaches.
Designed with future leaders of the sport industry in mind, this edition features content from a comprehensive collection of 25 leading sport management scholars covering the fundamental theories and principles of the discipline in a practical and user-friendly format. Fifteen chapters thoroughly examine strategies for sport leadership, finance, marketing, sponsorship and sales, law, governance, ethics and globalization. This edition also offers standalone chapters on sport facility and event management--vital topics in today's introductory sport management courses.
This book acknowledges the central role of bodies in the social construction of gender and, in this case, ideas about masculinity. Editors Jorge Knijnik and Daryl Adair, along with a group of international researchers, articulate how various types of masculinities can be played out in different sports by drawing from personal experiences of athletes, investigating the cultural--and even global--impact of male achievements in sport, and comparing men's experiences in sport to women's.
The new edition of Foundations of Exercise Psychology promises to be the most comprehensive textbook of its kind. Robert C. Eklund has joined the writing team of Bonnie G. Berger and Robert S. Weinberg for this edition. The authors expand upon the key concepts and models of the field, focusing on the interrelationships of exercise and psychology. The new edition includes an important new chapter on exercise and cognitive function.
This book examines important issues inherent in the globalized sport marketing industry, including thorough evaluations of sponsorship and ambush marketing. Co-author Richard W. Pound’s experience as the former vice president of the International Olympic Committee adds incredible insight to the chapters on and examples from the Olympic Games.
The expertise of the entire team of authors makes this the most comprehensive text on sport marketing from a global perspective.
Social media platforms have permeated sport at a rapid rate. It is difficult to find an avenue of sport that these communication technologies do not touch. As a result, sport organization personnel have been faced with the challenge of both integrating and optimizing social media.
Not only was John Wooden a great basketball coach, he was a master teacher. In fact, he was a great coach because he was a master teacher. What Wooden has learned from others in the classroom and perfected on the practice court are fundamental principles of effective teaching, which are conveyed in You Haven’t Taught Until They Have Learned: John Wooden’s Teaching Principles and Practices. Co-author Swen Nater, one of Wooden’s former players at UCLA, provides insightful first-hand accounts on the many life lessons he learned from Wooden that he has applied to his life since becoming a teacher himself. Wooden’s principles conveyed by Nater and co-author Ronald Gallimore in this book can be studied and applied by teachers, coaches, parents, and anyone else who is responsible for, works with, or supervises others.