Sport Management

Craig Esherick

Craig Esherick is an associate professor of sport management at George Mason University in Fairfax, VA. He is the associate director of the Center for Sport Management at Mason and he also works with the U.S. Department of State and their Sports United section on grants that use sport for diplomacy and community building. Esherick is the Mid Atlantic Sports Network's (MASN) prime color commentator for college basketball. In the summer of 2014, he started a three year term as an editor for the Journal of Issues in Intercollegiate Athletics (JIIA).

Summer Sports Camps 101: A Guidebook for Development and Operation

Summer Sports Camps 101 is a comprehensive guide for creating and operating a summer sports camp. New or seasoned coaches, sports industry practitioners, and camp administrators in youth and college-level sports will benefit from author Richard Leonard’s extensive experience in planning and managing successful sports camps. This guidebook streamlines the process of conceptualizing, developing, operating, and concluding the summer sports camp season for camp administrators and coaches.

Foundations of Sport Management

Designed with future leaders of the sport industry in mind, this edition features content from a comprehensive collection of 25 leading sport management scholars covering the fundamental theories and principles of the discipline in a practical and user-friendly format.  Fifteen chapters thoroughly examine strategies for sport leadership, finance, marketing, sponsorship and sales, law, governance, ethics and globalization. This edition also offers standalone chapters on sport facility and event management--vital topics in today's introductory sport management courses.

Ticket Operations and Sales Management in Sport eBook

In one of the most current and comprehensive textbooks on the topic of ticket operations and sales management, James T. Reese and a collection of academicians and practitioners provide insight, practical tips, and first-hand accounts of what it takes to excel in this growing and ever-changing industry. Chapters cover topics such as customer service, sales, pricing, dis­tribution, the secondary ticket market, and new ticketing technology.

Sport Facility Management: Organizing Events and Mitigating Risks eBook

This fully revised and expanded second edition is an ideal text for students in sport facility and event management courses as well as an invaluable reference for managers and industry professionals. Written by a team of recognized scholars in the sport management field, Sport Facility Management: Organizing Events and Mitigating Risks, 2nd Edition provides readers with both the theoretical foundations and practical applications for understanding the sporting event industry.

Media Relations in Sport eBook

In recent years the model of sport media communication has changed drastically, and it continues to evolve seemingly daily. The bywords of media communication are interconnectivity, interactivity, and mobility. The fourth edition of Media Relations in Sport provides readers information on the current trends and emerging areas in the field of sport communication from technology to social media to how the global outreach of sport has affected the sports media profession.

Law in Sport: Concepts and Cases eBook

The 4th edition of Law in Sport: Concepts and Cases uses up-to-date and specific case examples to illustrate laws that apply to sport-related conflict. Throughout this reader-friendly text, students will become familiar with the basics of tort, constitutional, and business law. The new edition includes updated chapters, as well as an entirely new section devoted to risk and disaster management, which covers terrorism, storms, and other unforeseen events. The book also presents detailed analyses of Title IX and NCAA contemporary litigation, and a thorough exploration of gender equity. Law in Sport is a must-read for students interested in pursuing a career in sport management.

Global Sport Marketing: Sponsorship, Ambush Marketing, and the Olympic Games eBook

*Please note that FiT eBooks cannot be downloaded.

This book examines important issues inherent in the globalized sport marketing industry, including thorough evaluations of sponsorship and ambush marketing. Co-author Richard W. Pound’s experiences as the former vice president of the International Olympic Committee add incredible insight to the chapters on and examples from the Olympic Games.

The expertise of the entire team of authors makes this the most comprehensive text on sport marketing from a global perspective.

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