Recently Published Journals

• The International Journal of Sport Finance (IJSF)

  May, 2021

  Volume: 16

  Issue: 2

  Current Issue

  The International Journal of Sport Finance (IJSF)

  Articles in this issue:

  • The Flutie Effect: The Influence of College Football Upsets and National Championships on the Quantity and Quality of Students at a University
  • Loss Aversion, Reference-Dependent Preferences, and Collective Bargaining Agreements in the National Basketball Association
  • What Explains Labor’s Declining Share of Revenue in Major League Baseball?
  • The Value of Olympic Sponsorship: Domestic vs Foreign Sponsoring Firms

• Sport Marketing Quarterly (SMQ)

  June, 2021

  Volume: 30

  Issue: 2

  Current Issue

  Sport Marketing Quarterly (SMQ)

  Articles in this issue:

  • Comparison Between Various Corporate Social Responsibility Initiatives Based on Spectators’ Attitudes and Attendance Intention for a Professional Baseball Franchise
  • An Integrated Model for Stadium Atmosphere and Stadium Attachment: An Empirical Test in Two Baseball Stadium Contexts
  • Niche Sport Sponsorship: Providing the Target Market Sponsors Want?
  • Declining Student Attendance at College Sporting Events: Testing the Relative Influence of Constraints
  • An Examination of Relationship Selling Effectiveness in NCAA Division I Ticket Sales
  • Types of CSR Initiatives and Fans’ Social Outcomes: The Case of Professional Sport Organizations