Articles in this issue:

  • Scott Tainsky and Jie Xu

    This study examines the factors impacting sport demand separately by gender. Most determinants exerted statistically significant influence on both male and female viewers, notably income, population, team tenure, home telecasts, prime time, team quality, and games back in the division. Among the significant factors, differences between males and females only existed with respect to population, absolute team quality, and relative team quality, with female viewers more responsive to these factors than male viewers. No evidence of differences between male and female viewers was found for...Read more

  • Wen-Jhan Jane
    Masaru Sasaki
    and Jye-Shyan Wang

    This paper investigates the effects of price discrimination on a team’s revenue in the National Hockey League (NHL) for the seasons from 2005/06 to 2014/15. The present research contributes to the literature in three ways. First, the empirical evidence shows that price discrimination increases team revenue. An additional ten-dollar increase in price discrimination brings a team an additional 0.76% in seasonal revenues. Second, raising prices increases overall team revenues. The evidence supports the hypothesis of inelastic pricing in the professional sports leagues. Third, an older team...Read more

  • Bo Li
    Yuanyang Liu
    Jerred Junqi Wang
    Olan K.M. Scott
    and Sarah Stokowski

    The purpose of this paper is to examine the impact of star power on game attendance. The essential aspect of demand for sport events is fan interest, which can be shown through match attendance, watching contests, buying team-related products, and following a team on media. To conduct this study, all attendance data from the 2015, 2016, and 2017 seasons of the Chinese Super League were used to understand which factors impacted spectator attendance. Results of this study found that high profile teams, traditional rivalries or derbies, and famous foreign players can positively impact...Read more

  • Wolfgang Maennig and Christopher Vierhaus

    This study adds to the debate about the relationship between the Olympic Games and socio-economic factors. It is the first empirical work testing if economic, political, and social determinants (as well as the prospects of success) help to forecast which countries will submit an Olympic bid to the International Olympic Committee (IOC). On the basis of the biddings for the eight Summer Olympic Games from 1992 to 2020, we find that countries recording larger eco-nomic growth are more likely to bid. Also, Olympic bids are more probable from nations with stable election results, recent...Read more